Mark Behar has been appointed to the position of Business Development Manager – US, as part of the RH Smith International Development team’s expansion plans for 2012
Behar brings with him a wealth of experience in both the Costume/Party & Adult 
Trade Channels, previously holding Regional & National Accounts positions with Leg Avenue & Rubies respectively; amongst the biggest suppliers in the US industry.
Julian Smith, Head of International Development said in a statement, “Mark holds an exceptional record for Sales Team Management, as well as Key Account & Brand Development; notably specializing in bringing new brands to market.”
“He will oversee the building of a significantly strengthened Agent resource, providing full State coverage in the US, & will be drawing key sales professionals in to ‘Team USA’, bringing with them category experience & an established customer base. He has created an initial core of 8 Agents who are already operational, & these will be joined by others over the next few months,” Smith added.
RH Smith & Sons is a parent company of Smiffy’s and Fever Collections.www.smiffys.com www.fever-collection.com
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