to Conduct Demonstrations at ILS, provider of easy ecommerce solutions, will be conducting live demonstrations and eCommerce seminars at the upcoming International Lingerie Show, held at the Rio Hotel Convention Center in Las Vegas, March 31 – April 2.

As part of its commitment to provide a stress-free eCommerce marketplace and to BTS_logoincrease its value to their customers, Build the Store made some major updates that allows site owners to easily market products, and has simplified and expanded category management.

“We’ve been thrilled with the response from our customers”, says Bonnie Feingold, President and CEO of Honey’s Place, Inc. and   “We see a clear trend in the e-commerce market where a site owner wants to create a niche website.  The hard work has already been done for the site owner.  They simply select a category tree for a specific demographic marketed to, such as Bath & Body or BDSM.   This greatly simplifies a new site set up for our site owners”, added Feingold.


BuildtheStore encourages all in attendance to stop by our booth for your chance to win a De-stress Spa Giveaway. Simply stop by the booth on Monday and Tuesday, drop off your business card for your chance to win a free Rio spa session.

Team BuildtheStore will be located at booth No. 737. To set up an appointment, email Inga Van Riper at

BUILDTHESTORE (DOT) COM, is the Stress-free eCommerce solution for the online retailing and marketing of adult romance products. A fully customizable website, secure online purchasing, a fully integrated inventory, advanced marketing technology and more,  brings BuildtheStore (dot) com to the forefront of retail eCommerce solutions in a fast-growing industry. The support team at BuildtheStore (dot) com are known throughout the industry for providing top-notch technical support, dependable product knowledge and exceptional customer service. Along with the promise of sustained growth through 2014, BuildtheStore (dot) com is dedicated to improving the user experience through expanded technologies and improved marketing techniques.


Coquette Celebrates 35th Anniversary at International Lingerie Show – 2014 Holiday and Masquerade Collections –

Coquette International Inc., is thrilled to announce that they will be celebrating their 35th anniversary at this upcoming International Lingerie Show (ILS) in Las Vegas, March 31 – April 2.
The Rio Hotel and Casino who plays host to ILS twice a year will also be home to the Coquette family during their milestone event.
“This is an extremely proud moment for the entire Coquette family,” said vice president of sales and marketing Marcus Horea. “Our whole team has worked toward this great accomplishment, and we are pleased to be celebrating with so many of our customers at the show [ILS].”
This spring show is also an opportunity for the company to officially launch their newest collections and show off their design techniques. This year the team will have their booth decorated with media images of their 2014 Holiday and Masquerade lines. Both of which will be featured in the Monday night fashion show.
Attendees can expect to find the Coquette booth filled with some changes this year as they roll out their new marketing initiatives, and prepare for another excellent year. 
“This is the perfect opportunity for us to enjoy our 35th anniversary with all of our clients,” explained national sales manager Dave George. “We have many giveaways and extra surprises that we will be announcing during the show. This is an exciting time for the company and we want to share it with our team and our friends.”
For those industry buyers and professionals who plan on attending ILS at the end of the month, they are encouraged to stop by the Coquette booth #724 for their first peek at the 2014 Holiday and Masquerade lines. For all others looking to view the line, please visit the website at,
Coquette is an international distributor of lingerie and costumes founded in Canada. Since 1979, the company has delivered high quality collections that entail diversity of styles while captivating a realistic feminine appeal.
Coquette has become the largest manufacturer and wholesaler of lingerie in Canada and has expanded into the international market as a major distributor of intimate apparel, serving over 64 countries.
What makes Coquette unique is the diversity of styles featured in its collections that fit any lifestyle, occasion, figure or taste. Coquette is proud to offer delicate and uniquely designed lingerie in its collections, ranging in styles from romantic to risqué.
Main Collection
Coquette’s Main Collection is comprised of a wide variety of lingerie styles, including a full bridal collection, club, lounge and novelty wear.
Coquette’s Masquerade Collection is comprised of Halloween and special occasion costumes. Unique to Coquette, the collection also features role-play costumes which are costumes that include an interactive element with sexy lingerie underneath.
Coquette’s Darque Collection is comprised of an array of sleek, stylish club wear with a playful fetish flare.
Kissable / Nutz
Coquette’s novelty line for men and women includes pyjamas, aprons, thongs and G-Strings that are designed with a sense of humor and playful innuendoes.
The Holiday Collection includes Christmas, Valentine’s Day and New Year’s inspired lingerie, available in holiday colors and a variety of styles.
The beautifully rich, luxurious and demure looking lingerie has been designed with a light bondage twist that incorporates the company’s exquisite corsetry with a subtle hint of fetish.
For more information on Coquette and its products, visit us online at
Make sure to also follow on Facebook, and Twitter,  

via McPete Sez Newsletter.

Coco To Be In Eldorado Booth At Spring ILS Show

Reality Star To Make An Appearance
Reality star, model, designer and author, Coco, will be appearing in Eldorado’s booth at the Spring ILS tradeshow. She will be there to promote her new line of pleasure products, Coco Licious, produced in collaboration with top pleasure products manufacturer, California Exotic Novelties.
“During that first meeting Coco stressed how important it was for the line to appeal to women. It was her idea to make the toys something girlfriends want to share, to talk about, and to confide in each other about. She wants the products to be things to help women discover their sensuality and open up about their inner passions. Like CalExotics, we share a similar goal to help educate women and couples about sexual health and wellness,” says Susan Colvin, President and CEO of California Exotic Novelties.
The Coco Licious line consists of 12 products including a compact vibe, a massager disguised as lipstick, and newly designed rabbits. Coco worked closely with Susan Colvin and the team at CalExotics to design the line. The collection was designed with empowering women and couples in mind. The Coco Licious Collection is scheduled for a March 2014 release.
“Eldorado is excited to pick up this line from a great manufacturer and endorsed by a strong female celebrity who empowers women!” says Eldorado CEO, Larry Garland. 
Coco will be in the Eldorado ILS booth on April 1 from 1pm to 3pm for a photo op, to sign autographs, and to promote the new line. Contact Eldorado’s sales department at 800-525-0848, or  for more information.
About Eldorado
An award-winning distributor of adult toys, party supplies and lingerie, Eldorado is an unrivaled pleasure products powerhouse. With the sole focus of giving all the best to its customers, Eldorado provides the most knowledgeable staff, a huge collection of educational resources and an unparalleled lingerie selection. Eldorado offers a wide range of fulfillment services for online retailers both foreign and domestic. Experience the legend of Eldorado — an industry leader with legendary prowess. For more information please contact Eldorado’s sales department at 800-525-0848, or visit

via McPete Sez Newsletter.

Free Video Clips Offered at ILS

Specialty Trade Shows
 along with McPete Sez and Nandovision are once again sponsoring a video session at the upcoming International Lingerie Show, March 31-April 2, 2014.
All exhibitors will have the option of having their models included in the free video shoot. Each model will be filmed for approximately 5 minutes to be converted to a short video clip, similar to Nandovision’s very popular virtual catalogs. 

Each participating exhibitor will also be able to submit their logo to be included in their segment and can receive the final video compilation to be used on their website and social media platforms.
For more information on the free video, please or or stop by the NandoVision Photo area during the show. 
For more information on Virtual Catalogs by Nandovision go  

via McPete Sez Lingerie Newsletter.