CalExotics, the world’s most trusted name in pleasure products, brings its hottest sellers together to make a big statement on retail shelves. The new collection, Hard Vibes, consist of CalExotics most popular classic vibrators broken down into four categories with a streamlined look. Four, all-new products were also added to help round out the collection.
Susan Colvin, Founder and CEO of CalExotics, says, “With our expanded branding efforts we felt it was time to update some of our classic products, and the first step was with the Hard Vibes collection. You will see more of this from CalExotics as we continue to move forward.”
Hard Vibes offers four categories to ease in merchandising, selling and shopping. Mini vibes are a must-have for every woman. They are discreet, fun and a fantastic value. Slimline offers uninhibited power from sleek designs. Power+ delivers superior performance and a size that allows for an exhilarating experience. Each Power+ is driven by C batteries giving users the power they crave. Signature is a step above the ordinary, providing an extraordinary experience from classic shapes.
The all-new styles help give consumers even more variety to choose from. The Mini Leopard Massager is a compact massager with leopard design that’s ready for a wild adventure. The Mini Pearlessence G Vibe offers a pinpoint G-tip for ultimate pleasure with a glittered design. The Signature Contoured “G” is ergonomically curved with a uniquely contoured tip designed to hit the right spots every time. The Signature Metallic Shimmer G is a smooth, metallic finish G-spot massager perfect for those who like long G-spot play.
Hard vibes makes the biggest impact when merchandised together. “The updated, more cohesive packaging looks great together. The categories also make it easy to find the right product quickly. Be sure to check out our visual merchandising plans for suggestions on how to set up your Hard Vibes wall,” says Jackie White, Executive Vice President of CalExotics.
To learn more about Hard Vibes, and other best-selling products from CalExotics, visit CalExotics.com. On the site you will find detailed product information, images, videos and other marketing resources.
CalExotics, formerly known as California Exotic Novelties, is the world’s leading manufacturer of pleasure products. Since 1994, the company has been at the forefront of research and development of products to enhance the intimate experiences of women, men and couples. With an extensive array of pleasure products in every category, CalExotics services the needs of intimate products retailers worldwide through its network of manufacturing and distribution facilities. Its products are available online and from retailers throughout the world.