Saxy’s, A New Transitional Sleepwear Brand, Launches Global Online Retail Store


Saxy’s, a new global transitional sleepwear fashion line, launches its online retail store with a launch party sale.

Saxy’s, a new transitional sleepwear fashion line, launches its online retail store with a 30 percent off sale, valid for U.S. customers from Nov. 9 – 18. “Forget everything you know about traditional sleepwear. Saxy’s is a new sleepwear line that fuses the comfort of pajamas and the sex appeal of lingerie,” said Saxony Kearney, founder and CEO of Saxy’s.

Saxy's Sleepwear Fashion Line

Saxy’s Sleepwear Fashion Line

For years, women have had to sacrifice comfort when choosing stylish sleepwear. Those days are long gone! With Saxy’s sleepwear line, women can achieve true style and coziness.

Saxy’s collection includes four different styles, available in three different colors. “I personally designed every piece of this collection from scratch, so I am extremely proud to introduce it to the world. Whether a woman is a size zero or a size 12, whether she’s in Plainesville or Paris, there are options for everyone,” said Mrs. Kearney, who holds an MBA and is the brand’s Creative Director.

Saxy’s isn’t another standard pajama line—each set is designed to transition from night to day, ultimately resonating with every woman’s sense of style. “For years, women have had to sacrifice comfort when choosing stylish sleepwear,” says Kearney. “Those days are long gone! No more boring pajamas, and no more uncomfortable sexy lingerie. I want women to look beautiful and feel relaxed in my sleepwear.”

Pajamas have become an increasingly popular daytime fashion trend among top celebrities. “During the design process this past year, it’s been exciting to see celebrities like Selena Gomez, Heidi Klum, and Rihanna rocking their transitional pajamas out in the streets,” Kearney said. “Saxy’s is here to take this trend to the next level and make it a mainstream staple in fashion. Our brand caters to women who want the best of both worlds.”

Saxy’s sleepwear assortments include a chemise, pajama short set, caged top and pant set, and a traditional pajama pant set. A built-in shelf bra is provided for bust support and each set is available in several vibrant colors and designs. Each set is made of cotton with lace accents, ultimately achieving the perfect level of sexy comfort. Kearny claims, “Unlike many mainstream pajama lines, Saxy’s was thoughtfully designed from a woman’s perspective, for women of varied shapes, ethnicities, ages and backgrounds. I hope this collection empowers women to revel in their femininity and confidence. I’m a firm believer that women shouldn’t have to compromise style for comfort.”

Saxy’s sleepwear is available for purchase on and ships globally. Standard retail prices start at $49. In honor of the launch of Saxy’s online retail store, the company is giving U.S. based customers 30 percent off their first Saxy’s pajama set and complimentary shipping with promo code “Launch.” The launch party 30 percent off sale is valid from Nov. 9 – 18.


Saxy’s is a global sleepwear fashion line based out of Atlanta, Georgia, redefining sexy comfort. Saxy’s offers a versatile collection of sleepwear that can be worn at any time, night or day. Saxony Kearney is the founder, CEO and Creative Director of Saxy’s. Customers can purchase their Saxy’s sleepwear at Follow Saxy’s on Instagram, Twitter and Facebook for company news, sale promotions and more.


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JOYDIVISION to Exhibit at eroFame 2016 October 5 – 7


European Leader in Adult Pleasure Products to Showcase Line, Including Award-Winning XPANDER, to Retailers While in Hannover, Germany!

JOYDIVISION will exhibit at eroFame in Hannover, Germany, October 5 – 7. In addition to presenting its current and well-known bestsellers, such as AQUAglide, BIOglide, and Soft-Tampons, JOYDIVISION will also be showcasing its award-winning XPANDER prostate stimulator (, and the rest of their popular line.


“Our products are successfully sold in over 60 countries around the world; presenting our product line at eroFame is an excellent way to reconnect with our current retail partners, while also establishing new relationships,” says JOYDIVISION CEO Oliver Redschlag. “As we enter our 22nd year in business, I am happy to say that sales are better than ever, and our long-running relationship with eroFame is one of the biggest reasons we have stayed so successful in Europe. We look forward to meeting everyone there!”

joydivision_erofame The JOYDIVISION team will be at eroFame to meet with international partners, both established and new. In addition to presenting the JOYDIVISION catalog of products, the JOYDIVISION team will launch multiple new retail planograms and marketing programs to assist their distributor and retail partners’ efforts.


“We diligently work to build and develop tools to help our partners expand our brand presence, and assist with consumer sell-through,” continues Redschlag.  “JOYDIVISION is committed to cutting-edge marketing tools, which grow our businesses collectively. We look forward to continuing to assist our retail partners sell our products more effectively.”


JOYDIVISION will be located at Booths 94 and 142 at eroFame. For those interested in booking an appointment with the JOYDIVISION team, please email


Held at the Hannover Fair and Expo Playgrounds, eroFame is the essential international B2B trade show, free to all trade members in the erotic toy, fashion, pharmaceutical, movies, magazine, and consumables markets. The intention of eroFame is to offer a platform for erotic products outside the hardcore industry. While the three-day event has a clear focus on the economic interests of the participants, eroFame also represents an opportunity to establish new business relationships and expand personal and individual networks, including the “eroFame Oktoberfest“ and the coveted Erotix Awards. For more information on the convention, visit


In over more than 20 years, JOYDIVISION has earned a reputation in the industry for being one of the largest European manufacturers of high-quality pleasure products. With an unmistakable focus on sexual health and couples’ pleasure, the company has been able to maintain its brand’s unique balance of luxury and sex positivity with award-winning German quality, engineering, and design since its launch in 1994. JOYDIVISION now offers over 250 premium lifestyle products, and is a recipient of various international awards for outstanding quality and innovative design, and many loyal customers worldwide.

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Headquartered in Hannover, Germany, JOYDIVISION celebrated its 20th Anniversary in 2014 as a leading brand in the European market for sensual wellness products. Along with distribution networks in over 60 countries, JOYDIVISION established a fully owned subsidiary in Atlanta, GA, in November 2013. JOYDIVISION USA now distributes its line of sensual body massage oils and candles, state-of-the-art vibrators, to the North American market, as well as its widely acclaimed Joyballs Secret Kegel exercisers, voted Best Female Product in 2013. For more information, visit

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For Retail and Distribution Inquiries, Please Contact: