Eldorado Launching Elevate U E-Learning Series

Distributor has partnered with The CSPH to offer an online sexual health certification series. 

Eldorado Trading Company, one of the largest distributors of adult pleasure products and lingerie, has partnered with Rhode Island-based sexuality training and education non-profit, The Center for Sexual Pleasure and Health (CSPH), to bring Eldorado customers Elevate U.

After hearing the different types of questions retailers were asking the attending sexual health educators at Eldorado’s in-house events, it became evident that there are issues that traditional product education does not address. The common theme is the lack of sexual health resources in communities and therefore an increasing number of customers turning to their local adult store to answer their questions. After considering these challenges retailers are facing and seeing what educational programs are currently available in the industry, Eldorado saw the opportunity for a comprehensive sexual health education program for its customers and after a year of content development, Elevate U was born.

Eldorado Logo_stacked_GoldBlackCYMK “Elevate U is intended to empower Eldorado’s retailers with accurate sexual health information so they can confidently and correctly answer sexual health related questions.” said Allison Travers, Eldorado Director of Marketing. “With this knowledge, retailers can offer customers an excellent in-store experience in order to create repeat business, become a trusted community resource and have a competitive advantage.” Travers continued, “We are dedicating Elevate U in memory of our founder and CEO, Larry Garland, to commemorate his longtime passion and commitment to sexual health and wellness education that was always at the forefront of his mission.”

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Elevate U is a 16-lesson e-learning series that covers a variety of sexual health topics that goes beyond product focus designed to give stores and store clerks the tools and knowledge they need to become a community sexual resource.

Each video-based lesson is 20 – 30 minutes long and followed by a quiz. Once all 16 lessons and evaluations are passed, The CSPH will certify participants as a Community Sexual Health Resource.

Elevate U is available to active Eldorado customers as an added value to working with Eldorado and is launching with the first four lessons in the series at the beginning of 2017 with subsequent lessons to be released throughout the year.

For more information about Elevate U and to get started, visit www.eldorado.net/ElevateU or email ElevateU@eldorado.net. To learn more about The CSPH, please visit www.thecsph.org.

About Eldorado

An award-winning distributor of adult toys, party supplies and lingerie, Eldorado is an unrivaled pleasure products powerhouse. With the sole focus of providing all the best to its customers, Eldorado provides the most knowledgeable staff, a huge collection of educational resources and an unparalleled lingerie selection. Eldorado offers a wide range of fulfillment services for online retailers both foreign and domestic. Experience the legend of Eldorado – an industry leader with legendary prowess. For more information please call 800.525.0848, email sales@eldorado.net or visit www.eldorado.net.

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Eldorado Announces Bill Barna as Director of Sales

ILS_web_Mcpete SezDistributor welcomes new director. 

Industry-leading distributor of adult products and lingerie, Eldorado Trading Company, is proud to welcome Bill Barna as its new Director of Sales.

Barna comes to the Eldorado team from Seattle, Washington with more than fifteen years of sales experience in the life science and healthcare industry. His background includes management and director positions at Chempoint and GE Healthcare with a strong track record of quota performance, client retention and new account penetration.

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“I am happy to join Eldorado and excited to call the Mile-High City my new home-base,” comments Bill, “I look forward to applying my skills and experience to help our customers and supplier partners reach new heights. I’m keen on working with our established sales team to better solidify our commitment to our partners and cement Eldorado’s position as the top distributor in the industry.”

Bill will lead the Eldorado sales team and work closely with members of the executive team to develop growth sales strategies for the company. He will continue to foster relationships with Eldorado’s customer and vendor partners to help them elevate their businesses to the next level of success.

“It’s exciting to have Bill come on board,” states Larry Garland, Eldorado founder and CEO. “He brings a lot to the table from outside the industry and we are eager to see him bring his fresh perspective to Eldorado.”

Eldorado is proud to have Bill Barna on the team and welcomes him to the company’s headquarters in Broomfield. Colorado..

About Eldorado

An award-winning distributor of adult toys, party supplies and lingerie, Eldorado is an unrivaled pleasure products powerhouse. With the sole focus of providing all the best to its customers, Eldorado provides the most knowledgeable staff, a huge collection of educational resources and an unparalleled lingerie selection. Eldorado offers a wide range of fulfillment services for online retailers both foreign and domestic. Experience the legend of Eldorado – an industry leader with legendary prowess. For more information please call 800.525.0848, email sales@eldorado.net or visit www.eldorado.net.

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Eldorado Partners with LELO to Launch Curated Collection Sale

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International distributor offers three handpicked LELO collections.

Eldorado Trading Company, one of the leading distributors of adult products and lingerie has partnered with LELO to offer retailers The Curated Collection promotion. The campaign includes three collections; Classic, Tiani and Wave, all featuring LELO’s bestsellers and customer favorites.

“Partnering with Eldorado is a great move forward,” says Donna Faro, Director of Sales LELO. “This is a good fit for LELO, because we are consistently aiming to bring added-value to the end consumer, which Eldorado is reputable for. The Curated Collections are a dynamic mix of LELO’s bestsellers that will definitely get a great platform to shine with Eldorado!”

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The Classic Collection is targeted towards beginners though great for seasoned experts alike. Ergonomically designed, the updated Nea 2 and Lily 2 now have twice the motor power of the originals. Lily 2 is the first-ever fragranced pleasure product thanks to LELO’s one-of-a-kind production process. The Lily 2 in plum has a Bordeaux and chocolate scent, the pink has a rose and wisteria scent and the lavender color has a Manuka honey scent.

The Tiani Collection features a remote-controlled wearable that brings pleasure for two. This collection highlights the Noa, Tiani 2, Tiani 3 and Tiani 24K. These designs feature SenseMotion technology, which allows users to control the sensations during lovemaking through movements of the remote which has an unprecedented 12 meter range. Through an annual sex survey, LELO discovered that 71% of couples reported an improvement in their sex lives after using a couple’s massager. The Tiani 24K features a new dual motor for more power than ever before and a beautiful ring of 24K gold.

The third collection is the Wave Collection and is perfect for people looking for that unique toy experience. The Ina, Mona and Loki Wave all feature LELO’s unique Wave Motion technology that mimics the fingers come-hither motion.

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All collections are supported with creative assets available to retailers for every product included in the collections. Web banners, product shots, mood shots, product fact sheets and how to videos are available for online and digital use. In-store campaign displays, image cards, banners and posters, window dressings and displays are also available.

“We’re excited to be one of LELO’s Cornerstone Partners and bring their innovative products to our retailers,” says Larry Garland, Eldorado founder and CEO. “This sale enables retailers to carry LELO’s top-selling products at a discounted rate for their customers. I say that’s a win-win! Not to mention all the point of sale materials and digital assets LELO is providing to make selling these products as simple as possible.”

The Curated Collection sale runs from June 1 to August 31, 2016.

For more information on the Curated Collection sale, please call 800.525.0848, email sales@eldorado.net or visit www.eldorado.net.

About Eldorado

An award-winning distributor of adult toys, party supplies and lingerie, Eldorado is an unrivaled pleasure products powerhouse. With the sole focus of providing all the best to its customers, Eldorado provides the most knowledgeable staff, a huge collection of educational resources and an unparalleled lingerie selection. Eldorado offers a wide range of fulfillment services for online retailers both foreign and domestic. Experience the legend of Eldorado – an industry leader with legendary prowess. For more information please call 800.525.0848, email sales@eldorado.net or visit www.eldorado.net.

 

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The International Lingerie Show Releases Seminar Schedule

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