Swimwear Association of Florida Presents SWIMSHOW at the Miami Beach Convention Center July 22 – 25, 2017

Save the Date: SWIMSHOW, the premier swimwear trade show in the beachwear industry produced by the Swimwear Association of Florida, will return to South Beach and the Miami Beach Convention Center for its 35th edition July 22 – 25, 2017.  The highly anticipated 4-day annual event will showcase a dynamic array of swimwear, beachwear, resort wear, and accessories collections from emerging young talent and world-renowned contemporary and designer brands. SWIMSHOW, the most respected, comprehensive, and longest running trade show of its kind brings together the most influential retailers from around the globe with the hottest collections of the season.

This year’s highlights include the return and expansion of the Collection, a curated fashion environment strategically placed in the middle of the show floor created for discovering the best emerging and established swimwear designer brands in the industry. The modern and polished platform is created to emphasize each individual brand’s identity with the focus on the product. Buyers will again have the opportunity to engage with brands in a one-on-one unique intimate environment that allows them to gather personal insights into the collections.  Retailers will once again experience this beautifully encased luxury oasis, while enjoying champagne butler service, a VIP lounge area, and free access to Wi-Fi available throughout the trade show.

Additional highlights will include amenities such as a dry and braid bar, massages, nail salon for quick touch-ups, henna bar, up-to-the-minute social media engagement, informative trend seminars, and new networking events.

Last year, the prestigious trade show housed over 350 exhibitor booths representing more than 2500 swimwear and ancillary brands expanding the event’s offerings to wider categories incorporating bags, hats, sandals, cover-ups, athleisure and more.  A few additional hot-spots were the resort and lifestyle brands that concentrated on the new fashion-focused, beach-to-bar collections. Over 60 countries were represented and there was a 13% uptick in attendance from the previous year.

This year, SWIMSHOW will continue to grow those categories along with featuring a variety of iconic women, men’s and children’s swimwear companies. Attendees will include manufacturers, designers, corporate personnel, press, bloggers, fashion consultants, stylists and other fashion industry leaders, as well as buyers from all swimwear categories, and caters to designer boutiques, resort shops, specialty stores, surf shops, department stores, mass merchants and more.

“At SWIMSHOW, buyers get the best of both worlds, having the opportunity to view the most exciting collections from emerging designers, as well as the most important established brands,” said SWIMSHOW Director Judy Stein. “Our show has become part of the fabric of the swimwear industry, consistently attracting premier brands and buyers.”

Known as the event that starts the swimwear season in the US, this essential show provides buyers a warm and business friendly environment, an easy to navigate and enjoyable shopping experience, and plenty of opportunities to network and meet with key suppliers. As per the last several years, SWIMSHOW is expecting to sell-out this summer.

Due to the renovation of the Miami Beach Convention Center, SWIMSHOW is incorporating only two exhibitions halls again this year.  As per last year, the condensed space required the organization to adapt a more stringent selection process guaranteeing a more cohesive and discerning group of exhibitors. Show organizers are encouraging returning exhibitors to confirm their participation and suggesting new brands interested in participating should submit their applications as early as possible.

In addition to the 4-day exhibit in the Miami Beach Convention Center, special events surrounding SWIMSHOW will include seminars on the latest swimwear and lifestyle trends, Swim Lounge Happy Hour, informal modeling, a daily breakfast bar and High Tea service every afternoon allowing for networking and a slew of very special surprises!


Trade Show Hours:

Saturday, July 22 – Monday, July 24: 9AM – 6PM; Tuesday, July 25: 9AM – 5PM



1901 Convention Center Drive

Miami Beach, FL 33139

Halls A & B


About the Swimwear Association of Florida

Founded in 1982, the Swimwear Association of Florida produces and organizes SWIMSHOW, the longest running and most comprehensive annual swimwear trade show. Located at the Miami Beach Convention Center, the event features over 2,500 lines, attracts thousands of attendees and is recognized as a global industry leader in trends, news and business transactions. For more information, please visit www.swimshow.com


POPDildo™ Heralded by Mainstream Media for Medical Application & Female Entrepreneurship


Berman Innovations & its Patented Ejaculating Dildo Recognized by Cosmopolitan, The Independent UK, & Medical Plastics News!

Berman Innovations, inventor of The Semenette® and POPDildo™, is mentioned in three separate mainstream outlets for its product’s innovative medical applications, as well as its status as a woman-run business. The mentions follow a mention in a recent Bustle.com list of “8 Sex Toys Invented by Women Specifically for Female Pleasure” (https://www.bustle.com/articles/191635-8-sex-toys-invented-by-women-specifically-for-female-pleasure),

“Unless you’re actively trying to get pregnant, there’s a good chance you know more about what it takes to prevent pregnancy than to conceive,” writes Cosmopolitan Sex & Relationships editor Hayley MacMillen in 10 Things Your Fertility Doctor Wants You to Know About Getting Pregnant Right Now. “Ahead, ten things that you should know about fertility and trying to conceive, or TTC, right now.” Of POPDildo™, she writes, “Insemination can help you get pregnant when intercourse isn’t working or isn’t an option…for example, members of same-sex female couples… Intracervical insemination (ICI)… [mimics] what happens during intercourse – think of the ‘turkey baster’ method…and ejaculating toys such as POPDildo are growing in popularity.” To read MacMillen’s article in Cosmopolitan in full, visit http://www.cosmopolitan.com/sex-love/a8494087/fertility-trying-to-conceive-ovulation-tips/.


UK news outlet The Independent’s Love and Sex writer Kashmira Gander mentions POPDildo™ inventor and Berman Innovations CEO Stephanie Berman in her article, 2017 will be Year of ‘Vagina-nomics’ and Women Designing Sex Toys are Leading the Way. In her piece, she references a 2017 trend report, writing, ‘The JWT intelligence agency hailed the rise of pelvic floor muscle exercises, vulvar skincase, and g-spot stimulators as a sign that it will be the year of the ‘vagina-nomics’…’Long seen as taboo, the rise of fourth-wave feminism is encouraging women to talk about their vaginas and vulvas like never before,’ according to report by Lucie Green, Worldwide Director of the Innovation Group, JWT.” To read Gander’s article in The Independent in full, visit http://www.independent.co.uk/life-style/love-sex/vagina-nomics-economy-sex-toys-2017-year-designers-women-pleasure-a7474796.html.

Medical Plastics News, also based in the UK, named its coverage of Berman Innovations as one of its most-read stories of 2016: “We’ve had some great stories and innovation from North American-based companies over the last year,” writes contributor Lu Rahman in Meet the All-Stars in Medtech. “One of the most popular stories of the year came from Berman Innovations. Owner Stephanie Berman’s POP by The Semenette® unites a sex toy with a device that aids conception.” To read Rahman’s article in Medical Plastics News in full, visit http://www.medicalplasticsnews.com/news/meet-the-all-stars…/.

“What an honor it is to receive this kind of mainstream coverage in such a wide variety of media outlets!” says Berman. “This past year was spent focusing on the launch of POPDildo™ and really honing in on its pleasure applications, so it’s very exciting to have both its medical and pleasure functions be recognized and praised. With our recent 6 adult industry award nominations, this is an exceptional way to end our year and I continue to be very grateful and humbled at the overwhelmingly positive response from customers, retailers and the media. I’m looking forward to 2017– to continue to evolve POP and bring other innovative products to the market.”

Stephanie Berman has been in the women’s reproductive health industry since 2003. As co-owner and Vice President of her family business, Sepal Reproductive International, as well as CEO of The Semenette®, Berman has extensive knowledge and understanding of the women’s reproductive health market. Berman Innovations’ flagship product, The Semenette® (http://TheSemenette.com), allows partners to re-create the ejaculation process in the privacy of their own home, through its proprietary inner tubing and pump system. Berman herself is the first of many Semenette® success stories; she and her wife successfully used the product to conceive their daughter and son. The product experienced its first viral wave soon after its launch in early 2015, and global media attention has not waned about the company’s innovative approach to at-home conception for the LGBT, FTM / trans, disabled, and serodiscordant communities.

Berman Innovations then teamed up with German pleasure products manufacturer Fun Factory to introduce its second iteration, POPDildo™ (http://POPDildo.com). By incorporating Fun Factory’s pleasure-focused shape, and built for G-spot play, with the technology of the original Semenette®, POPDildo™ has skyrocketed to the “wish list” for many since its launch in February 2016.

The Semenette® and POPDildo™, both novelty intimacy products, allow partners to mimic traditional intercourse through its proprietary inner tubing and pump system, complete with ejaculation – something that sets it apart from both traditional dildos and “party”-style ejaculating toys. Recipient of Techie.com’s Editor’s Choice Lightning Bolt Award for Emerging Technology, and the 2016 NightMoves Award for Pleasure Product of the Year, the company has also received industry nominations for Couples Sex Toy of the Year, Specialty Pleasure Product of the Year, and New Product of the Year. Both The Semenette® and POPDildo™ are made of premium medical-grade silicone, and are non-toxic and phthalate-free.

For more information, visit http://POPDildo.com.

About Berman Innovations, LLC: 

Berman Innovations is a woman-owned and operated LGBTQ-friendly company with a business model focused on form and function. An expert team of women drives the design, development, and creation of Berman Innovations’ product line, including its flagship product, The Semenette®. Berman Innovations understands both the adult industry and the family-planning market, tailoring its products with features its clients want and need. Berman Innovations has licensed, authorized distributors, which guarantee efficient, accurate, rapid delivery, so retailers always have available stock. Berman Innovations provides pleasure with outstanding customer service and products. For more information, visit http://TheSemenette.com and http://POPDildo.com; the company may also be followed on Twitter at https://twitter.com/thesemenette, on Facebook at https://www.facebook.com/thesemenette, and on YouTube at https://www.youtube.com/channel/UC1hfPyVJVLYnxsS4vOcRK1Q.


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Halloween with Kix’ies

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